Advanced Legal Marketing Tactics You've Never Heard Of
Your Hosts
Advanced Tactical Sessions
BEDLAM doesn't pitch "five easy steps to a 7 figure practice" bullshit. Instead, we're diving deep into the advanced technologies, the hard work and the client driven reporting that power aggressively growth minded firms past those hoping for an easy silver bullet. Strap in… you are going to need to attend this twice to truly grok all of the amazing content we’re going to drop. Sound like empty hubris? It’s not. More than half of the attendees from the inaugural BEDLAM returned for BEDLAM II, even though we told them not to because we’d be covering much of the same material.
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Conrad Saam Founder, Mockingbird
Your Intake Sucks
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Casey Meraz Founder, Juris Digital
Dominate Your Market With This Local SEO Strategy
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Conrad Saam & Madelyn Wing
Tool Spotlight: CallRail
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Gyi Tsakalakis Founder, AttorneySync
Tracking and Measuring
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Mike Ramsey Founder, Nifty
GMB: the Layer's Guide to Google My Business
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Conrad Saam & Dan Lear
Tool Spotlight: Gravity Legal with Dan Lear
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Gyi Tsakalakis Founder, AttorneySync
Know, Like, and Trust LinkedIn
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Nick Saltzman & Rob Williams
Advanced CRM (a.k.a. Why Your Intake Management Software is Inadequate)
August 25 Agenda
(Times below are PST)
8:00-9:00 Conrad Saam, Mockingbird- Your Intake Sucks
During this session, we are going to make some participants very uncomfortable. As the phrase goes, you only have one chance to make a first impression.... yet most law firms fail to proactively monitor, manage and coach this most vital aspect of marketing. During this webinar, Mockingbird will showcase how we employ Intake Monitoring software to improving this experience from both in-house staff and third-party after-hours vendors. Learn how to manage your intake staff with the software Nordstrom uses to deliver an exceptional experience for people calling in.
9:00-10:00 Casey Meraz, Juris Digital- Dominate Your Market with This Local SEO Strategy
A tried and true Local SEO strategy we use to help our clients dominate their markets and expand their reach.
10:00-10:30 Took Spotlight: CallRail
10:30-11:30 Gyi Tsakalakis, AttorneySync- Tracking and Measuring
Awareness, impressions, and ranking reports! These are all terrible ways to track and measure your marketing and advertising. Come to this session to find out what actually matters, how to measure it, how to improve it, and how to hold it accountable.
August 26 Agenda
(Times below are PST)
8:00-9:00 Mike Ramsey, Nifty- GMB: The Lawyers Guide to Google My Business
Mike walks through what you need to know and do to optimize and perform in Google My business.
9:00-9:30 Tool Spotlight: Gravity Legal with Dan Lear- 5 Ways to Find Revenue in Your Firm with Payments
Lawyers who accept electronic payments get paid faster and more often. Payments also represent an opportunity for firms to recapture or grow revenue quickly. In this talk, Dan Lear from Gravity Legal will break down how electronic payments can quickly improve not only your top-line revenue but also the payments experience for your clients and your firm.
10:00-11:00 Gyi Tsakalakis: AttorneySync- Know, Like, and Trust LinkedIn
Instead of InMail spamming your reputation to oblivion, learn how to actually meet new referral sources, nurture your relationships, and demonstrate that you can be trusted.
11:00-12:00 Rob Williams and Nick Saltzman- Advanced CRM (aka Why Your Intake Management Software is Inadequate)
With so many CRM options to choose from, how are you supposed to cut through the polished sales tactics of each to identify the right one to help grow your firm? What advanced CRM features are you missing out on and why are these systems so important to get right the first time? Join VP of Mockingbird Robert Williams and HubSpot principal Channel Account Manager Nick Saltzman to get schooled on Advanced CRM. how are your competitors leveraging the advanced functionality of CRM to steal your market share?
12:00-1:00 Conrad Gyi, Casey- Ask Us Anything
No-holds barred opportunity to ask Conrad, Gyi, and Casey anything at all. We're happy to dive deep into your ad campaigns, tear apart your site, or review why your CRM is a disaster.